A Social Campaign to Raise Awareness of Clinical Trials
Clinical Trials help researchers discover which treatments and approaches work and are safe. Clinical trials provide the evidence medical practitioners need to make better decisions about how to treat different medical conditions. Every single one of us either indirectly, or directly, benefits from the advances made to medicine as a result of clinical trials. Whether their outcomes are positive or negative, researchers will learn something from every clinical trial.
First launched May 2016, this campaign is all about raising awareness of and celebrating the value of clinical trials.
We encourage you to use the #WhyClinicalTrialsMatter to share via social media useful information about clinical trials, especially stories from those that have taken part in trials, so there is an easy way to find them in the future.